Since the FDA Requires Corrective Language in TV Ad for Birth Control MedicationYaz, Why Not for Chantix as Well?
In a recent blog, we wondered why a television advertisement for the stop-smoking drug Chantix contained an exhaustive list of side-effects yet did not disclose that the drug was subject to a U.S. Food and Drug Administration (F.D.A.) black box warning. By virtue of this omission, a viewer might easily underestimate the seriousness of the televised side-effects. We honestly thought that Pfizer, the drugs manufacturer, would so tenaciously fight against mentioning the existence of a black box warning that its inclusion in an ad was not a realistic possibility. But shortly after this blog (maybe we are a bit behind), we viewed a television ad for the most popular birth control medication in the U.S., Yaz, that began, You may see some Yaz commercials that were not clear. The F.D.A. wants us to correct a few points in those a